In all fairness, or unfairness…

“Wow ! she is so fair. We always wanted a fair girl for our son”, she (my potential future mother-in-law) exclaimed, “You see we all are average colour”, she continued. I once again zoned out in my thoughts, kept wondering, ‘what does an average, and below average or an above average colour mean? I had… Continue reading In all fairness, or unfairness…

Social Media: What’s trending in 2017?

The terms ‘Social Media’ and ‘Social Network’ are one of the most commonly used terminologies while referring to Social networks in general. Marketers have always appraised the importance of social networks by using the available social platforms like Instagram and Facebook to build business relations. Given the enormous potential that social media offer to marketers,… Continue reading Social Media: What’s trending in 2017?